- MOROCCO OFFROAD EXPERTS
Who We Are
40 years living in Morocco, immersed in
international rallies and automotive events, giving us an in depth knowledge of the terrain
that makes all the difference.
- THE STORY BEHIND ALLMOOV
Born on the
Trails
Before Allmoov came the rallies, the driving
experience and 40y of life in Morocco.
Allmoov Marrakech was born from a story deeplyrooted in Morocco & world of Offroad adventure.
Rally Racing
70-80's
Competed in the Dakar Rally &
the Atlas Rally.
Driving Experiences
2000-2020
Founded a driving school and trained teams for the Rallye Aïcha des Gazelles.
Automotive Events
2015's
Founded Novateam, a French
automotive events company.
Launch of the Dacia Duster in
Morocco.
Today
The birth of Allmoov Marrakech: new adventure driven by same passion:sharing a different side of Morocco on Ebikes, Enduro electric scooters and 4x4s.
- OUR BASE OF OPERATIONS
STARTING POINT
FOR OUR TOURS
The AllMoov Marrakech base is located on the Amizmiz road. Formerly an old poultry farm, it has been fully renovated while preserving its raw character, true to AllMoov’s off-road spirit.
Ideally situated between the Agafay Desert, Lake Lalla Takerkoust, and the foothills of the Atlas Mountains, it is the perfect starting point for tours exploring these remarkable landscapes.
- THE ALLMOOV MARRAKECH TEAM
A Team That Knows
the Terrain
Behind every tour is a team passionate about
Morocco and Offroad adventure. Our guides &
field team work together to prepare every
outing, adapt routes to the conditions of the
day, and offer a different way to explore
Morocco.
Jerôme
Founder of Allmoov
Hamza
Base Manager
Adil
On-site mechanic
Chloé
Reservations Manager
Essam
Certified Guide
- MEET JÉRÔME RIVIÈRE
Driver, guide,
passionate about
Morocco
It’s hard to tell the story of Allmoov without talking about Jérôme.
Having lived in Morocco for over 40 years, he has built his career around two lifelong passions: off-road driving and the automotive world.
A competitor in major Moroccan and international rallies, the founder of a driving school for the Rallye Aïcha des Gazelles, and later the founder of Novateam, specialising in automotive events, Jérôme has spent much of his life exploring Morocco’s tracks, organising driving experiences and sharing his knowledge of the country’s rugged terrain.
Today, through Allmoov Marrakech, he passes on that experience to a new generation of adventurers, offering a fresh way to discover Morocco’s spectacular landscapes.
His playground has changed. His passion hasn’t.
